The National Literacy Trust have launched a campaign called Read North East. The campaign is part of a broader, national objective called Read On. Read On aims to improve children’s literacy levels by 2025. The emphasis is on parents reading to children from birth, although roughly 20% of the North East population have the reading age of a primary school child.
In partnership with Penguin Random House books, popular characters from story books will be featured. Local areas in sponsoring the events include the North East Literacy Forum, comprised of the Association of Senior Children’s and Education Librarians(ASCEL), the High Sheriff of Tyne and Wear, the Middlesbrough Reading Campaign, the National Literacy Trust, New Writing North, Northern Children’s Book Festival, Penguin Random House, SCHOOLS NorthEast, Society of Chief Librarians (SCL) and Seven Stories.
This is a big step forwards for future generations, and can close language and disability barriers for kids across the North East.